QUESTION FOR YOU...

What if you could tune up your website in no time flat ... just  by making a few strategic copy tweaks?


This is for entrepreneurs and marketing directors who want to turn up their website's selling potential.
Is your newish website still invisible after months? It's time to make some quick-turn,
high-impact tweaks to attract your ideal buyers now.


If this sounds like you  …

Let's say you've recently revamped your website, and poured thousands of dollars and way too many hours into it, but it's not quite performing for you.

You're probably saying one or more of these things ...
-----> "My website needs a facelift, but I don't have the time or money for a full-scale redo."
-----> "My site's decent, but since it's been a year or so since we launched it, I could use a tune-up so it works harder for me."
-----> "I'm a good writer, but I get blocked when I sit down to do my own work. I wish I could get an expert pair of eyes on my site."

If you're tired of not knowing exactly what to tweak on your site to get those buyers in and opening their wallets ...

If you don't have a huge budget or a ton of time to reinvest in analyzing and rewriting your site copy ...

Or perhaps... your boss is breathing down your neck, asking why your site isn't doing what the marketing agency you hired said it would do ...

Then you'll need what I'm about to reveal to you... my Website Alchemy Mini created especially to help you make minimal, but high-impact tweaks to your existing site.

Here’s why what you’re about to read will change the way you're eyeing up your website.

If you're looking for a time-efficient, budget-friendly way to tune up your website, this quick-turn audit is for you. You'll receive clear, actionable ideas for where you can take your brand copy.


What if I told you that you could turn up the volume on your website fast?


Introducing...

THE WEBSITE ALCHEMY MINI
FOR ONLINE ENTREPRENEURS

Yes, you can make small, but super-meaningful, tweaks to your website without having to spend a lot more money, spend a lot more hours or sweat bullets wondering if that headline change will get your boss off your back.

Before you start exclaiming, "That’s impossible!”... hear me out.

Through our unique methodology, I've discovered how busy entrepreneurs can get their websites to work for them fast.  

I've spent years working with brands and online entrepreneurs, and developed a system for identifying the "problem" areas on site and quickly prescribing quickly implementable tweaks.

Our secret? We use a proven checklist that allows us to quickly evaluate your site: the good, the bad and the ugly (or what we need to tweak right now).

 I can help you to give your website a makeover, just like how I’ve helped dozens of other customers
.

Our track record speaks for itself. We’ve helped top online entrepreneurs, speakers and coaches to revamp their sites, leading to more sales and bookings.  

So if you want to...
• Pinpoint the exact places where your website isn't performing
• Identify quick, actionable fixes that you can implement quickly
• Clear brainstorming ideas for where you need to take your copy ...

you’re definitely at the right place!


“MY SITE HAS THE COPY OTHER SPEAKERS WISH THEY HAD ...”
   As a thought leader and keynote speaker in the personal development space, I wanted my unique experience as the original Phillie Phanatic mascot and my theory on using The Power of Fun to make me the indisputable choice for corporate events. Nicole did a deep dive into understanding my messaging, audience and competitors, and wrote revitalized copy that repositioned me as a top speaker in my space. The best part? Now my website has the copy that I know other speakers wish they had on theirs. The voice is fresh, engaging, entertaining and knowledgeable, all aspects of my brand personality.”  

Dave Raymond
Founder of Power of Fun and International Keynote Speaker

You'll get my all. I'm here to help.

When you invest in the Website Alchemy Mini, you don’t just get quick-turn tactics to jump-start your website fast ...

You also get the best of ME.


I'm personally invested in your success because I know what it's like to try to resurrect lackluster copy, and I want to help you to make your website profitable.

I’ve got more than 15 years of experience helping entrepreneurs like you to perfect their copy.

I'm a publishing executive-turned-conversion copywriter, who's won more than 50 awards for writing excellence and outstanding media strategy. I also earned my MFA in creative writing.

I know the ups and downs you're facing, and I’ve incorporated my years of expertise and being a successful writer into the Website Alchemy Mini.

When you sign up, you'll get my laser focus on your site, with specific tactics to shine up your copy. I’ve used these exact strategies to help dozens of customers reach website nirvana.

You'll get a video review of your site, including a user experience audit and recommendations for your site structure, visuals and colors. 

This is for you, if you've exhausted
your other options ...

You’ve tried revising your site yourself, or looking for another copywriter to tweak the copy.

It’s not really your fault that these fixes don't work, simply because they're quick fixes that act as bandaids, but don't solve the problem.

You’re tired of jumping from solution to solution and still finding yourself wondering why your site isn't performing.

I've got good news! The Website Alchemy Mini will be PERFECT for you.  

Unlike these other alternatives that you've tried, we can actually get you results, because we know what differentiates great websites from good ones (and those meh versions, too).

So what happens when you sign on for
The Website Alchemy Mini
for Online Entrepreneurs?


Step 1: 
Right after you hire us, you'll receive a questionnaire to fill out. This will help me to understand your brand positioning, ideal client avatars and website goals.

Step 2: Next, I do a deep dive into your website, and you can relax knowing that I am coming up with a clear roadmap to make the tweaks that will make the biggest difference.  

Step 3: I'll create a video review of your site, including a user experience audit, plus recommendations for your site structure, visuals and colors. Plus, you'll receive a transcript of the video. My clients typically love this part of the process because they can easily refer back to my recommendations.

Step 4: You also receive a Google Doc with suggestions and comments for two core website pages of your choice. That includes copy brainstorming for your headlines and subheads. By now you'll have clear ideas for where to take your copy.

Step 5: Lastly, after you watch the video, we'll hop on a 30-minute call to discuss, so that you leave ready to improve your site fast with fast action items and a clear copy direction.

By the end of our experience working together, you'll be able to revise your website with confidence, to get the results you want.

I'm ready for my Website Alchemy Mini!


Ready to breathe new life into your site with
The Website Alchemy Mini?


You'll get everything you need to quickly shine up your site! This package includes:

The Data-Backed Story Framework Questionnaire, so I can understand your brand positioning and goals
A 30-minute video review of your site, including a user experience audit + recommendations for your site structure, visuals and colors
A transcript of the video so you can easily refer back to the recommendations
A Google Doc with suggestions and comments for 2 core site pages of your choice
Copy brainstorming for headlines and subheads
A 30-minute follow-up call with me to answer any questions you have so you're ready to improve your site fast with action items +a clear copy directions

We only have two slots available each month for The Website Alchemy Mini, so book yours today!

Let's get started on your journey to make your website work harder for you.

Did you say bonuses?

1.

A Copywriting Community

Are you an entrepreneur who writes your own copy, like on your website and in your emails?

You'll get VIP support from me in my Facebook copywriting community, The Bright Arts of Copywriting for Entrepreneurs, to grab actionable tips, strategies and inspo to give you the confidence to write the copy that will elevate your brand, help you connect with (+ help) more humans, and make more sales.

 Unlike other support groups, I'm actually answering questions personally. 

2.

Create Your Perfect 3-D Customer Avatar

I’ve spent six months compiling a list of questions that result in the perfect 3-D customer avatar for you to use.

With The Ideal Client Creator, you’ll be able to figure out exactly what your ideal customer is feeling and thinking. That way, you can engage them in a conversation that will have them wondering, "How the heck did you know exactly what I'm struggling with?"

I’ve done the time-consuming work so that you don’t have to!

So who's behind all this?

Hey, I'm Nicole Rollender.
I'm The Conversion Copy Alchemist … and I can’t wait to help you tweak your website copy, so it's stress-free.


When I’m not cruising the backroads of South Jersey's Pine Barrens in my classic fireball red Trans Am with a double espresso, I run STRAND Writing Services—a creative agency that leverages the power of interactive campaigns, sizzling conversion copy and inspired content so your competitors become invisible, your seekers crystallize into loyal-for-life buyers ... and you make more money.

My specialty: I write website copy, launch emails and sales pages for top online entrepreneurs, coaches, course creators and ecommerce brands.

My Data-Backed Story Framework is an intuitive, data-centered and proven method for connecting deeply with prospects and helping them transform their lives, while growing my clients' bottom line in a non-sleazy way.  

After earning my Master of Fine Arts degree in creative writing, I've spent the last 15 years writing professionally, winning more than 50 awards for my work as a marketing and media pro, and teaching writing techniques at the corporate and college levels.  

Cheers,
Nicole

    

Here's what some of my clients say about my alchemical writing skills.


“IF YOU'RE SEEKING THE BEST...”
 "Smart, thoughtful and engaging marketing is a powerful brand and business growth lever. The problem? Good copy and messaging is hard to create—it’s an art form. Nicole has been our trusted adviser and partner when it comes to content creation, messaging and strategy. If you're seeking the best—look no further than Nicole." 

JP Hunt
Co-founder - InkSoft

“SHE GOT THE TONE JUST RIGHT!”
 “When I started an aggressive rebranding of my business, I hired Nicole to help rewrite my website copy and get a fresh pair of eyes on my marketing materials. As a content marketing writer myself, I know how important a company's online image is—but when it's *your* business, it's easy to get too attached to certain things. I shared my goals, values, and long-term vision for my business with Nicole on a short phone call. Then, she wrote copy that’s true to who I am, captured my voice and mission, and made me sound confident, but not cocky. I recommend her with the highest accolades!”

Davina van Buren
Hospitality and Restaurant Technology Writer

“SHE TOOK MY LAUNCH 
TO A WHOLE NEW LEVEL.”  
"I just built my first six-month hybrid coaching program and needed a robust email funnel to power my launch so I could remain in my zone of genius. Nicole was fast, responsive and the knowledge she brought to the table was on point, accurate and mind-blowing (lots of lightbulbs went on the whole time). The final product was stellar: Nicole absorbed my voice, my vision and my passion in every word of the content. She took my program’s launch to a whole new level. I strongly recommend Nicole: If you’re looking at your program launch at a depth of 15, she sees 30."

Crystal V. Pizarro
, MA, LPC, NCC, CHLC, CCATP The Life Coach for Moms

Got questions? I have answers.


Yes. If you're not thrilled with how your website copy's currently performing for you and you’re wondering if The Website Alchemy Mini will work for you, I've got great news for you! Very often, when I audit websites,  I see very clearly what needs to be tweaked or where the gaps are. This quick-turn service is specifically designed to help you take action fast, with clear, easy-to-implement suggestions. 

This depends! We're unable to guarantee results for legal reasons, since we can’t predict what you'll do with the customized information you receive as part of The Website Alchemy Mini! I can say this though: We’ve helped many brands and entrepreneurs uplevel their copy, resulting in more brand awareness, more leads and more sales. (You can read some of these success stories on this page.) We customize your website suggestions specifically to you, so if you decide to implement our recommendations, you'll be much closer to achieving your goals. 

I know, right? It's insanely low priced. This is because... I realize that some entrepreneurs may just not have the budget to invest in a full-scale website copy revamp right now. However, you still want to pump up your site and make it work for you. That's why, when you invest in this audit, you'll receive a ton of amazing value from it. (And maybe in the future, you'll come back for more of my high-touch, high-impact, done-for-you offers!)

I’ve created the The Website Alchemy Mini to be as easy to follow as it can possibly get. You'll receive a video where I walk through your site audit, with step-by-step recomendations. You'll also receive a transcript of that video. Then, I'll share a Google Doc with you that offers specific suggestions, comments and copy brainstorms for two pages of your site that you'll choose. Then, after you've reviewed everything I've sent you, we'll hop on a 30-minute call to address any questions that you have and do further brainstorming if needed.

At STRAND Writing Services, we pride ourselves in providing the best support possible for all our clients.If you need support at any point, email us with your questions at nicole@strandwritingservices.com. We're just an email away, and you'll hear from us quickly. 

I'm a natural born pro-level writer, and I stay in my lane. So all I provide is copy. However, I do have a great network and am happy to refer you to a website designer.

You'll get everything you need to quickly shine up your site!

This package includes:  
The Data-Backed Story Framework Questionnaire, so I can understand your brand positioning and goals
A 30-minute video review of your site, including a user experience audit + recommendations for your site structure, visuals and colors
A transcript of the video so you can easily refer back to the recommendations
A Google Doc with suggestions and comments for 2 core site pages of your choice
Copy brainstorming for headlines and subheads
A 30-minute follow-up call with me to answer any questions you have so you're ready to improve your site fast with action items + a clear copy directions

Email me at nicole@strandwritingservices.com or book your 15-minute call here and we’ll be glad to answer your questions.

Are you ready to breathe new life into your site with
The Website Alchemy Mini?

If you’re ready to... get an expert's eye on your site, from the user experience, to the copy, to the colors and visuals,

If you’re ready to... make quick-turn, high-impact changes to your site in just a matter of days,

If you’re ready to... finally get an ROI on all the the work, money and time you've sunk into your site.

Then I warmly welcome you to invest in The Website Alchemy Mini and transform how your website speaks to your ideal buyers.

So what's stopping you? 


Even if... you think you don't have the time or effort or one more line on your to-do list to put into revamping your website yet again,

Even if... it seems hard to believe that making a few tweaks on your existing site can give it a whole new image and face,

Even if...  "other" writers or marketing agencies haven't given you the hard-hitting tactics that you need, The Website Alchemy Mini can STILL help you.

In fact, we’ve helped many others who were exactly like you to pump up the power of existing websites by making a few strategic changes..

This is because we've based the methodology behind The Website Alchemy Mini on years of building effective websites that get noticed and make sales.

So what are you waiting for? 

Want your very own Website Alchemy Mini for Online Entrepreneurs?

Wondering how your life will look if you opt in? Here's what one of my client says:  

“Nicole is the consummate professional. Consistent, reliable and dedicated. There are few people I trust to help us craft and shape our writing because it’s a key part of our brand. But we trust her and she’s always hit the mark.”
Rory Vaden, Co-Founder, Brand Builders, and Speaker and Best-Selling New York Times Author  




Your investment:
$1299

  • A video review of your site, including a user experience audit + recommendations for your site structure, visuals and colors
  • A transcript of the video so you can easily refer back to the recommendations
  • A Google Doc with suggestions and comments for 2 core site pages of your choice, with copywriting brainstorming for headlines and subheadlines
  • A 30-minute follow-up call to answer any questions you have so you're ready to improve your site fast with action items +a clear copy directions
  • Bonus: Access to copywriting support Facebook group
  • Bonus: The Ideal Client Creator